Who we are?
Want to Know a little About us? Let us tell you.
Viktorum is a digital marketing agency serving the hospitality industry and was founded by Zoltan Biro, who has been passionate about digital marketing since the age of 19. He fell in love with the idea of influencing people in a digital way and building beautiful assets that can have a global impact on companies’ lives.
19+ of the UK, US & East Africa most successful hospitality companies
Meet our Creative Team
At Viktorum, our digital marketing team is part of a network of specialized agencies, working together to deliver comprehensive solutions for our clients. Our team members bring over 24 years of experience in digital marketing, spanning various sectors and industries.
Zoltan Biro
Founder & Digital Marketing Consultant
Steeve Richards
UX & Frontend Developer
Tristan Heaword
PPC Specialist
Calley Edlund
Hotel Content Creator
Filip Silobod
SEO&GEO Specialist
Moureen Wawira Njiru
HR Expert
Zoltan Biro
Founder & Digital Marketing Consultant
Ocean Mcnamara
Social Media Expert
Filip Silobod
SEO&GEO Specialist
Tristan Heaword
PPC Specialist
Calley Edlund
Hotel Content Creator
Moureen Wawira Njiru
HR Expert
Why I Built Viktorum
After 24 years in digital marketing, I’ve worked across multiple industries, but one has always stood out: hospitality.
Over the years, I’ve partnered with hotels, safari operators, lodges, restaurants, and tourism businesses, gaining a deep understanding of what drives enquiries, direct bookings, and long-term growth in this unique industry.
That’s why Viktorum focuses exclusively on hospitality today. We believe specialist knowledge delivers better results than generalist marketing. When you work with us, you don’t need to explain seasonality, international source markets, direct booking strategies, OTA dependency, or why reputation management can make or break a business. We already understand the challenges—and the opportunities—because we’ve spent years helping hospitality businesses grow.
Our mission is simple: help outstanding hospitality businesses get the visibility, enquiries, and direct bookings they deserve.
— Zoltan Biro
Founder, Viktorum
How we are different?
Why should you choose us?
Hospitality Exclusive
We only work with hotels, safari operators, restaurants, and hospitality brands — no generalists, no exceptions.
24 Years of Experience
24 years of experience in digital marketing, with deep expertise in the hospitality and travel industry across East Africa, the UK, and the US.
The Viktorum Method
A proven 8-stage customer journey framework built specifically for hospitality brands — not adapted from another industry.
International Market Reach
We build campaigns targeting guests in the UK, Germany, the US, and the Middle East — the source markets that fill your calendar.
Direct Booking Focus
Every strategy we build is designed to reduce your OTA dependency and increase the revenue you keep — not the commission you pay.
GEO & AI Search Ready
We optimise your presence for how modern travelers search — including ChatGPT, Gemini, and AI travel planners recommending properties like yours.
No Long-Term Contracts
We work on rolling monthly engagements. We earn your trust every month — or you walk away. No lock-in, no penalty clauses.
Honest Monthly Reporting
No vanity metrics. Every report connects directly to bookings, enquiries, and revenue — numbers that actually tell you what is working.
Full Execution — Not Just Strategy
We do not hand you a deck and disappear. We build it, run it, and optimise it — so you can focus on delivering the experience.
WhatsApp & Phone Support
Direct access to your account team via WhatsApp and phone — not a ticketing system or a junior account executive.
A Partner, Not a Vendor
We act as an extension of your team — understanding your property, your guests, and your goals as well as you do.
Results Over Promises
We set realistic KPIs before we start, report against them honestly, and never oversell what digital marketing can deliver.
What Our Clients Say About Us
We let our clients do the talking. Discover why they choose us as their digital marketing partner and how we’ve helped them achieve their business goals.
Zoltan and his team at Viktorum are exceptional in their field of digital marketing. As a client for over a year, I have experienced firsthand their dedication and expertise in providing top-notch consulting and execution services. Their effective digital marketing strategies and implementation have successfully boosted Zicam’s brand awareness, resulting in a significant increase in leads by 35%.
I highly recommend Viktorum for anyone seeking a genuine and skilled team of digital marketing professionals who are readily available to help and provide excellent results. Plus, their team is incredibly responsive, picking up the phone whenever I need them – a rare and valuable quality in today’s business world.
Honestly, Zoltan from Viktorum was always there for me, regardless of my request. His technical expertise and vast knowledge of his team improved the Nuthurst Grange Hotel’s digital marketing results I did not expect. From email marketing, paid ads, web design and social media campaigns, they can bring results.
I have been working with Zoltan and his team from Viktorum for the past two years and they have consistently provided exceptional support and expertise in the area of digital marketing. Zoltan is always available to answer any questions we have, and his team’s technical knowledge and experience have been instrumental in improving our online presence.
I would highly recommend them to any business looking to improve its digital marketing efforts.
Zoltan’s technical skills are unparalleled, and his passion for digital marketing is contagious. His ability to translate complex technical concepts into actionable strategies has helped us achieve significant results in a short amount of time.
We’re grateful to have him and the Viktorum team on our side, and we highly recommend their services to anyone looking for exceptional digital marketing expertise.
We had the chance to work with Zoltan and his team in 2022 at Viktorum digital marketing agency. They did an amazing job in promoting our restaurant.
Viktorum’s team implemented digital marketing strategies specifically tailored to our restaurant. They optimized our website for search engines, created engaging content for our social media platforms, and their efforts to increase our online visibility and engagement have successfully attracted more guests and increased cover numbers.
Overall, we highly recommend Viktorum to any restaurant business looking to improve its online presence and expand its customer base.
Why Hospitality Brands Choose Viktorum?
You are in the business of creating experiences people remember for a lifetime. The challenge is making sure they find you first.
At Viktorum, we work exclusively with hospitality brands — hotels, safari operators, wedding venues, travel agencies, wellness centers, and restaurants. That exclusivity is not a limitation. It is our edge. We understand the seasonality, the booking cycles, the traveler mindset, and the competitive pressures that are unique to your industry — because hospitality is all we do.
Hospitality-exclusive agency — deep expertise across every sector we serve
The Viktorum Method — our proven 8-stage customer journey built for hospitality brands
Direct booking growth — reducing third-party dependency across every vertical we work in
International and local market reach — built for brands targeting guests near and far
Full execution, not just strategy — we build it, run it, and optimise it for you
Honest monthly reporting — no vanity metrics, only numbers that connect to real business results
No long-term lock-in — we earn your trust every month
A partner, not a vendor — we act as an extension of your team
