Accomodation & Venue Sector
At Nuthurst Grange hotel, our team of digital marketing experts has successfully executed comprehensive marketing campaigns aimed at increasing the online visibility and engagement of the hotel while increasing bedroom, restaurant, function and wedding bookings.
The Mission
We were tasked with creating and executing a comprehensive marketing campaign that would achieve these goals and support the overall growth of the hotel, by promoting all revenue streams: the bedrooms, restaurant bookings, function leads, wedding leads and gift voucher sales.
Final Results
The hotel has seen a 25% increase in website traffic, a 35% increase in engagement rates on social media platforms, and a 45% increase in bookings for their bedrooms, 18% for restaurant and 20% more wedding bookings.
The marketing efforts have allowed Nuthurst Grange hotel to reach a larger pool of potential guests, resulting in a noticeable boost to their bottom line.
How we Completed
To achieve our goal, our team of experts conducted extensive research to gain a deeper understanding of the target audience and their needs. Based on this research, we developed a tailored digital marketing strategy that included the use of social media platforms, Facebook, Instagram, email marketing, content marketing, paid social campaigns, search marketing and website optimization strategies.
Started
2021 Q4
Platform
WordPress
Location
Solihull, UK
The main highlights
Our digital marketing project for Nuthurst Grange hotel was a comprehensive effort, including photography, email newsletters, email automation, lead magnet creation, chatbot integration, content marketing, paid media, SEM and social media management.
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